Event Review: The Grand Opening of the Easidao Lighting Upgrade Experience Center and the Launch of the Automotive Lighting Project Training Program Achieved Great Success!
In the golden month of September, warm sunshine bathes everything in brilliant light. In this season brimming with hope and harvest, Easdar Optoelectronics has confidently taken another significant step forward—marking yet another glorious milestone in its developmental journey.
This moment not only stands as a proud testament to Easdar’s continuous progress—rising ever higher upon past achievements—but also serves as a profound opportunity for deep dialogue and collaboration among industry peers in the automotive lighting sector. It powerfully reflects Easdar's firm belief and visionary foresight toward the future. Distinguished guests from the Tanzhou Federation of Industry and Commerce (Chamber of Commerce) and the Tanzhou Young Entrepreneurs Association were invited to attend the opening ceremony, witnessing this historic occasion together.
At the event, Mr. Xu Baozhou, Chairman and General Manager of Easdar Optoelectronics, delivered a heartfelt speech. He reflected on the company’s 16-year journey through challenges and growth, emphasizing the critical importance of accurately understanding market trends in strategic planning. He highlighted Easdar’s long-standing commitment to product research and development, as well as its relentless pursuit of technological innovation.
In response to national policy guidance and the social responsibility carried by automotive lighting safety, Mr. Xu clearly stated that Easdar will closely align with the latest policies shaping the evolution of the auto lighting industry. With a resolute mindset of “facing challenges head-on and moving forward with the tide,” the company is actively exploring new paths for sustainable growth and striving to reach new heights in vehicle lighting upgrades.
Following this, Mr. Zhong Guohong, President of both the Tanzhou Federation of Industry and Commerce (Chamber of Commerce) and the Tanzhou Young Entrepreneurs Association, took the stage to deliver his remarks. He highly praised Easdar for its unwavering belief in surpassing its own legacy, consistently aiming for higher goals, courageously stepping out of comfort zones to explore new markets, and persistently forging ahead on the path of innovation. He extended sincere wishes for the grand opening of the Easdar Lighting Upgrade Experience Center, hoping for continued prosperity and flourishing success in the years ahead.
As the ceremony reached its most thrilling moment—the official launch—guests were invited to join in a countdown. As the chant of “3, 2, 1!” echoed across the venue, the historic moment was officially unveiled. Enthusiastic applause filled the air, echoing the collective joy and anticipation shared by everyone present.
Immediately following the inauguration, the guided tour of the Easdar Lighting Upgrade Experience Center commenced. Led by Technical Director Mr. Shi, the team escorted all guests through each area of the center. Throughout the tour, Mr. Shi provided detailed explanations about the layout and service system of the facility. More importantly, he guided attendees through close-up experiences of Easdar’s lens-based headlight products—showcasing from the precision of optical design to the excellence of illumination performance—fully demonstrating the unique advantages and exceptional quality of Easidao’s offerings.
Beyond boundaries, never ceasing forward; even at the peak, we begin anew.
We build upon past achievements, launching once again from a new starting point—determined to scale new peaks, break through new frontiers, and fulfill an even more splendid promise with the future.
Shortly after the successful conclusion of the opening ceremony, the Easdar Lighting Upgrade Experience Center officially launched its Project Training Initiation Ceremony!
Speeches were delivered by:
- Mr. Xu Baozhou, Chairman and General Manager of Easdar Optoelectronics
- Mr. Tang Guisheng, General Manager of Guangdong Sijia Vehicle Information Technology Co., Ltd.
- Mr. Lin Jinlong, General Manager of Shaoguan Guangweidu Automotive Lighting
- Mr. Liao Xiao’ou, Head of Hongyun Auto Repair in Zhongshan Tanzhou
The host then invited all guests to participate in a collective countdown, marking the official start of the training program.
Easdar has meticulously designed a comprehensive, five-day professional training program packed with valuable insights—from in-depth analysis of industry trends to hands-on technical workshops—aimed at fully empowering partner teams.
The first group of trainees includes seven technicians from JD Auto Care’s self-operated stores in Beijing, Shanghai, and Guangzhou.
At this moment, we extend our sincerest gratitude to every guest who attended this event. Thank you for taking time out of your busy schedules to support and accompany us in witnessing this pivotal moment in Easdar’s journey.
We look forward to continuing hand-in-hand with all partners—advancing together, achieving mutual success, and co-writing a new chapter of shared growth and brilliance!
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